
About
Siri has a background in high-performance environments spanning design, branding, innovation, business, and entrepreneurship – experiences that ultimately led her to discover her own path toward balance and joy.
She is a professional freediver and athlete, a Nordic Champion in dynamic no-fins, and has set 18 national records in both depth and pool disciplines. Siri has won multiple national championships and continues to expand her potential underwater.
With 18 years of experience as an independent brand and business development consultant, Siri has co-founded two companies in the travel and experience industry and served as CEO of one of them, Ærli. Today, through The Rebellion, she creates and facilitates immersive leadership experiences that challenge individuals to expand their potential and lead with greater presence and purpose.
As a motivational speaker, she has delivered talks to audiences of over 1,000 people and shared her story on the TEDx stage. In addition to storytelling, her creativity extends to modeling, acting, and performing underwater stunts for international commercials.
An explorer at heart, Siri sailed across the North Pacific Ocean with an all-female crew on a scientific expedition through the Great Pacific Garbage Patch, researching microplastics and toxins in the ocean – a journey that profoundly deepened her connection to the natural world and her commitment to ocean advocacy.

Talk in Oslo Spektrum, Webdagene by Netlife, for over 1,000 people about The scientific sail across the North Pacific Ocean researching microplastics and toxins in our ocean. Photo by Marte Rekaa.
“To be able to change business and systems, I believe we need to start with ourselves. I see the need of connecting people to their own body, to their surroundings, to their community and with nature to be able to – not only perform in a stressful life – but to create a new restorative and regenerative world.”

On stage talking about the reality and solutions of hidden microplastics and toxins in our oceans. Photo by Marte Rekaa.
She has a deep passion for a healthy ocean and has worked with various conservation and regeneration projects, contributing to films, storytelling, and creative projects, as well as creating innovative and sustainable business opportunities.
Take a little dive with Siri and watch her TEDx talk: